Hey there, I'm Dan.

Senior product designer currently working on software experiences in the public safety space. For over 15 years, I’ve led design and product efforts for startups and global enterprises, combining hands-on craft with a systems-driven, customer-first approach. 

Featured project · Flock Safety
Explore project ↗
FlockOS map view with a live traffic camera feed, an incident callout and the Active Dispatch Calls panel

Vannevar Labs

Senior Product Designer · 2024–2025
PhoneBooth chat view: a list of group conversations beside an open thread of messages

PhoneBooth CASE STUDY UPON REQUEST

Managing and analyzing confiscated hardware for pattern of life and network insights.

Design Lead · 2025
Telescope search results: identity records beside a relationship graph

Telescope CASE STUDY UPON REQUEST

Counter-narcotics and terrorism research platform, designed for quick discovery and deep research alike. 

Design Lead · 2025

Fivetran

Senior Product Designer · 2021–2024
Fivetran Account Dashboard connectors list with the account switcher menu open

Account Dashboard

Restructuring the core dashboard's information architecture and navigation.

Design Lead · 2023–24
Fivetran dashboard with the in-context Support panel open beside the connectors list

Self Service + Support

Crafting an improved support experience to improve troubleshooting UX and address broader deflection issues.

Design Lead · 2024 · Coming soon

AI Projects

Independent projects · 2026
FlightHub tracking flights out of London Heathrow, with departure cards over a dark map of Europe

FlightHub

A tool to visualize air traffic using live flight data at the world's most popular airports.

Personal project · 2026
Plia on a phone, playing Monday Mat Flow with the large timer counting down Cat-Cow

Plia

Building a better way for pilates instructors to create, plan and teach their classes.

Personal project · 2026
Strava Dashboard story card for the 2026 mountain bike season: 974 miles over 78 rides, 100.2k feet climbed

Strava Insights

Creating a dashboard using Strata's MCP to calculate and render metrics not present in the app.

Personal project · 2026

Axon

Senior → Lead Product Designer · 2014–2021
Auto-Transcribe evidence player with body-camera footage, a timeline and the live transcript panel

Auto-Transcribe

Leveraging AI, this project aimed to rethink digital evidence review and advanced transcription workflows.

Design Lead · 2020
Axon Performance dashboard showing agency compliance metrics

Performance

An industry first, Axon Performance was a 0-1 project I led to address BWC and behavioral compliance for police agencies.

Design Lead · 2019
Redaction Studio player: a redaction box over a face in body-camera footage, with the redaction clip on the timeline below

Redaction Studio

Axon Redaction Studio brought AI and improved video and audio editing UX to an under-served part of the court-to-capture pipeline. 

Design Lead · 2019

Filmic

Mobile UI Designer · 2013
Filmic Pro camera interface on a phone, filming a skier mid-jump with focus, exposure and audio controls

Filmic Pro

Visual and UX design for a manual-control smartphone cinematography app.

UI Designer · 2013

Hardware

Industrial Designer · 2011–2014
Sportworks Plaza bike rack outside a building, holding several bikes

Sportworks Plaza

Modular public bike rack, designed and manufactured with SportWorks.

2012
White Nixon Stylus headphones resting on a wooden table

Nixon Stylus

CMF work to help bring the Nixon Stylus headphones to market.

2012
Rider mid-air on a Hyperlite wakeboard behind a boat, spray below

Wakeboard Boot + Binding

A first of its kind, I researched, tested, and helped design Hyperlite's System wakeboard binding.

2013

Hi, I'm Dan Bellia.

  • 15yr+ Experience
  • Bend, OR
  • Father of 2

I'm a senior product designer at Flock Safety, where I own design for FlockOS and the core map experience used by thousands of communities. 

I grew up in Seattle and graduated from the California College of the Arts (CCA) in San Francisco, where I studied industrial design. While I will always enjoy designing hardware, the software world quickly captured my attention and I pivoted accordingly. As such, I’ve spent the last 15yrs of my career pursuing the best research, iteration, and design methodologies possible - shipping everything from features and design systems to full-blown software products across a variety of industries.  ​

Outside of work, my wife and I spend our time juggling our two boys (2 and 4yrs), MTBing, snowboarding and ski touring. Time permitting, I do still find myself building physical things, like the home office pod you might see me working in (on camera) or the camper van I retrofitted for our family adventures throughout the PNW. I take a great deal of pride in being father and maintaining a healthy work/life balance - it’s a huge part of why we live here in Bend. But I also work to ensure that everything I research, iterate on and ship is extremely high in quality; solving real problems with understood results.

The projects here are just a glimpse into my professional experience, glossy representations of extremely dense bodies of work.  ​ I’d love to tell you more about the problems, processes and outcomes - please reach out if you’d like to chat, grab a beer or cruise through some case studies. Cheers! 

Dan Bellia smiling outdoors at golden hour, wearing a cap, sunglasses and a grey hoodie
Hey, that's me.